The "Lock It In" Strategy

The "Lock It In" Strategy Goes Like This.

The "lock in your one time price now and avoid any monthly fee..." this marketing strategy tells your prospects that if they purchase your product now, they will avoid paying an ongoing fee to use it in the future. If they are remotely interested in your product, they'll likely buy it right away because most people hate reoccurring fees. You could even give them a date when you will switch over your product to a subscription product.

Timothy Eller

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Comments

  • Thank you Merle

  • Thanks for that bit of info Timothy

  • Thanks Angela!

  • Just a quick post to give an example of strategies that I'm sure we all see online.Thanks for sharing Terri.

  • Top Member

    Brief and to the point. Great tip on this marketing strategy Timothy. Shared on the SE fan page and tweeted.

  • Some really great information delivered Timothy.  A great value to many.  Thanks for sharing.  Liked and Shared.

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