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Blog Author: Terri Pattio
I am sure you have heard of LinkedIn and it is a great way of connecting with other marketers, entrepreneurs and professionals.
There are many people on LinkedIn who are in the earning bracket of $100,000 per year and more. By socialising with these people you are going to get a better education on the rules and know how’s of marketing.
So by creating a group on LinkedIn you have a greater opportunity of connecting with other like minded people and below are the reasons why …
1. Establish Yourself As A Thought Leader
The initial thing that starting your own LinkedIn Group does is establish you as the leader! That in itself is a power benefit. You control the action in your group. You control the discussions, membership to your group, and the flow of information. LinkedIn members will join your group to connect with you and others who think like them. By placing yourself in the position of authority, you are practicing Attraction Marketing in its best form. Asking a thought-provoking question is a great way to get that started!
2. Personal Network Expansion
Normally on LinkedIn, for you to connect to with other members, you have to be a friend or colleague, or have some sort of established relationship with that member. When members voluntarily join a group, your network automatically expands. People will voluntarily join your group. You can establish a direct connection with others in the group without having to supply ‘proof’ of relationship, which for LinkedIn is either being colleagues or knowing a personal email address. Better still, they will want to connect directly with you, because YOU are the authority figure!
3. Generate Better Quality Leads
As stated before, the average income on LinkedIn is $100,000 per year. The members of LinkedIn are Executives, Senior Level Managers, and Corporate CEOs. These are the type of people that created networking to start with. What makes them better quality leads? They already know about business. Most network marketers try to sponsor people that have no experience in business. More than likely, the leads you generate on LinkedIn already know about business and have the proper mindset to be successful. If all you have are big fish in a little pond, you’re bound to catch something!
4. Drive Traffic To Your Blog
Now, this is a hidden gem that most people don’t even think about. You can drive traffic to your blog through a LinkedIn group in a few different ways.Add your URL to the Welcome message in the group
5. Create a community
This is another powerful benefit of creating a group on LinkedIn. Everybody has a need to belong to something. When you create a group on LinkedIn, you are connecting like-minded individuals. What does that mean? It means, you’re providing a place for people to hang out with people who ‘get’ them. That is priceless! Leaders who create groups will see a payoff at some point. It might not be instant, but it WILL pay off.
By creating a group on LinkedIn it is a powerful platform. Take the time to learn it and master the technique.
Connect with me at ====>>>> HERE on LinkedIn
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