3 Tips On How To Get Visitors with Terminated Domains

Expired Domains

Expired Domains

One of the biggest complications in being a newbie to online marketing  is trying to acquire traffic.  This is because trying to build genuine traffic needs both time and cash.  How is this so?  Well, if an online marketer is trying to acquire traffic through search engines, they will need to spend important amounts of energy and effort with link-building and article writing.  If they are trying to get traffic through a pay-per-click programme, they will have to spend probably a lot of cash if they want to take advantage of a high-performance keyword and key phrase.  However, there is another alternative that can allow an online marketer  to get plenty of traffic without having to invest too much time and cash.  It includes buying expired domain names.

What is an expired domain name?  An expired domain address is a site address that never got restored by its owner.  This could be for a wide range of reasons such as disinterest in the unique web page, lack of resources or something more serious, such as a death.  Whatever the reason when the restoration charges aren’t paid, the expired domain address rests out in the online world still performing as any other domain address.  There is just one difference… an expired domain address doesn’t have a web page connected to it, so it points to a 404 error web page.

Therefore it is a waste of traffic when an expired domain address points to a 404 web page.  Many domain address companies have noticed this, which is why quite a few sell expired domain names either through a regular, upfront sale or through an expired domain name auction.   The prices for these domain names can range from less than $100 to over $1 thousand.  Some of these sales may even include a web page.

Wasted Traffic

Wasted Traffic

1.  So, how does an online marketer  know if an expired domain address is worth buying?  First, they need to check to see the Google web page rank of an expired domain address.  To do this they need to download Google’s toolbar  and then type in the URL of the expired domain address.  The toolbar  will then let them know what the site ranking is. If the page rank indicator is grey, the expired domain name must be avoided since this means the site has been banned by Google. Otherwise, it should be okay, though web page owners should also take into account the actual number associated with the site ranking.  If the number is between 6 and 10, they should highly consider buying the expired domain address.

Google and Alexa Rankings

Google and Alexa Rankings

2.  Secondly, web page owners need to find out the Alexa ranking of an expired domain address.  The Alexa ranking decides how much traffic has actually gone to a site address.  If a web page has not obtained a lot of traffic, it will not have an Alexa ranking.  To figure out the Alexa ranking for an expired domain address, web page owners need to visit Alexa.com

3.  Finally, web page owners need to see how many sites are connecting to the expired domain address.  To do this they need to put the command link: followed by the URL of the expired domain address into a search engine.  If a lot of links come back, this is an indication that the traffic coming to the expired domain address descends from genuine resources.

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