Never Discriminate When Prospecting
When it comes to recruiting, it pays to NEVER discriminate. I don’t mean that by anything but this…you NEVER can prejudge who you think will or will not make a great team member! Just to shed some light on real life scenarios that often occur, I want to share a few of my experiences with you to show you what I mean.
In the world of Network Marketing, there are always examples around you to show you what you should and should not do. After carefully watching and listening in to people’s stories about their recruiting experiences, I’ve come to observe a lot of interesting things about pre-judging people too far in advance, before they join your business.
First, I’ve seen team members get SUPER excited about someone who they think is going to be the “next big thing”. They came over from another company and they are going to bring in 50 people from that company and take the area by storm!! And then, not too long afterwards, they fizzle. No one joins them and no one came along with them from their previous company. It becomes blatantly obvious that they’re a dud, and not too long afterwards, like the magician Whodini, they disappear into thin air, with all of their shoulda, coulda woulda’s trailing behind them.
However, I’ve also seen the total opposite happen. I’ve seen team members start off very laidback in following up with potential recruits because they didn’t think they were “really going to make it”. I’ve seen that potential recruit get frustrated at the lack of follow up, join under another person and pass the first person up in sales, recruiting and leadership.
There have also been times when I’ve witnessed someone “passing” on a recruit. The recruit wasn’t a huge performer, and she may not have had the “it” factor. But she did recruit 2 people…and one of those people went on to become a national year-end sales winner. The person who didn’t pass on the initial recruit made a good bonus while the one who passed on the “unattractive prospect” continued to live through his career with regret.
The bottom line is this, “Those you think will, won’t. And those you think won’t, will!”. This industry can be very tricky and it’s often challenging to determine who’s going to be a producer versus those that will simply become a number. Either way, the best thing you can do is talk to practically everyone you know. From your church, to the parents at your children’s school, family, friends, neighbors, lawyers, post office workers, teachers, doctors, accountants, stay at home moms, and the list goes on and on and on, with people you should share the business with.
Never underestimate someone because of his or her current “income status” or their profession. Inside each of us is a dream that is lying dormant, and waiting for someone to come and help bring it to life. You never know whom you can unlock from life’s miseries and struggles, and those whom you can empower by believing in them enough to present them with this amazing opportunity.
The best thing you can do is present them with the opportunity, and let them decide if they want to move forward or not. Once you open the doors, you have no idea who you’re letting in, and the potential they will have to bring massive success to your organization, while you get the chance to embrace the experience of seeing their lives changed.
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