HELLO! I am George Pierce, this post is about the three-act strategy and the two-act strategy. The three-act strategy is a simple and proven format that you can use for content creation. Whether your content is online or offline, a video, a blog page, a web page, a book, a play, a movie, etc., the three-act strategy will make creation easier, and can dramatically improve your results.
Above is a snapshot of a video of one of the variations of what is called the London System. SYSTEM is the keyword. As you work your way up in chess, you can use "systems". The systems give you an overall strategy that you can follow, sort of a track to run on, as well as a method to get you to your destination.
The benefit of the three-act strategy is that it is a system that you can follow and one that will improve results.
#1 The Set Up
#2 The Confrontation
#3 The Resolution
Syd Field popularized the strategy in his 1979 book Screenplay: The Foundations of Screenwriting. When we divide our story into acts, we can effectively SET UP our world and our characters, build tension and conflict, (Confrontation), and then take our story to a satisfying conclusion or resolution.
The Matrix and Star Wars are based on the three-act strategy.
In marketing, this is often reduced to a two-act strategy called Problem and Solution.
#1 Problem
#2 Solution
Problem and solution text structure definition is a system of writing where the structure of the written text identifies the problem or problems and how the problem is solved. You and I present a problem with details and then we provide a solution with accompanying details. A proven way to make this more effective is to focus on the benefits which are the ways that the user or purchaser will benefit.
For example: If you are selling a car that gets 60 miles per gallon ~ that is a feature, but you do not sell the steak, you sell the sizzle. You can drive this car all day and the next without having to stop for gas, you can drive this car for weeks on a tank of gas, you can cut your fuel costs in half, and this car should save you enough money each month to do some of those things that you have been wanting to do.
To summarize:
The Problem is that you put your heart and soul into creating your content, and your results are dismal. No one seems to like it. You may or may not try another time or two, your results are still dismal, and....arghhh...you quit.
The solution: Add the two or three act strategy. Your results will improve, you do not quit, and suddenly, you have opened the door to your success!
Thank you for reading.
Much success,
George Pierce
PS. For free make money online training, visit my YT channel.
Comments
Steve McCoy Glimpy Comics Lisa Magolski Elric Atchison Joel wolfe Andrew Ramsey I hope you enjoy this press release as much as I did. Have a great day and God bless.
Fantastic George Pierce your strategy makes sense to me and I enjoyed your humor at the end as always. You must got a zillion in that brain of yours.
As you know, I usually post about what I am doing. I have not authored a book for about 10 years, but I use the 'problem ~ solution' strategy online, all the time, thank you, Terri.
I hear you, and this is what I do too. When I see a problem that needs to be addressed. I go to work finding a solution. I like when anything I do is win win for everyone.