Hi ALL! I am George Pierce. This post is about using videos in your emails. They are easy to create, as you will soon see, and videos will improve open rates, click-through rates, and retention rates which are all great reasons for adding videos to your emails. Most of your subscribers and mine prefer video, so this post is about how to give them what they want.
Welcome Video
I believe that you and I are supposed to welcome our new subscribers and thank them for joining at least TWICE. Make one of those emails a video email, a video welcome email. Chances are high that it will get watched, so include a 'little soft-selling', specifically how your subscribers will benefit from your email content and what they have to look forward to.
Above is an example of a WELCOME VIDEO.
This kind of video is surprisingly easy to create. It was created for free at a site called Powtoon. As you can see, the free video is fantastic and the only catch for the free version is a small Powtoon logo. A small logo is typical when you use sites such as Powtoon, it is one that I have no problem with.
Videos such as the one above are already made. All you do is choose the one you like and customize it, which is merely adding or changing text. It is that easy, and, I believe you will find this kind of creation will be FUN.
Training Videos
You will also be pleased at how easy this kind of video creation is. Use the text for your email as the basis for your video. Instead of sending a humdrum everyday text email, on occasion, turn that text into a video. The above video was created for free, mainly using a site called Renderforest. Renderforest was used for the animated video portion, select your frames and add your text, it is so easy. The beginning video and the end screen are from a free stock video site called Pexels.
Some autoresponders will not accept video, but many will.
You cannot use the text option, you will need to go to your page builder, if your page builder does have a video installation icon, go to your HTML. If you need an HTML editor, Blue Griffon is free and it is probably the best. If there is still no video option at your autoresponder, create your email with your HTML editor. When you are done, go to Source, copy all, go to Source on your autoresponder, and paste.
Above is a snapshot of the email software at AIOP, a complete marketing platform, that I have been using for years, and, as you can see, videos are no problem.
More Views
Including videos in some of your emails will also get more views. A link in your email to a web page with your video or to your YT channel is not going to get as many views compared to including the video in your email.
The bottom line is that videos will help your emails, and the above kind of video creation does not involve being on camera or spending money.
Thank you for reading.
Much success,
George Pierce
PS. Bonus email tip: Notice that I included and closed the welcome video with 'open all email' with reasons why they need to be opened, also mentioning to look for emails from The SENDER (George Pierce or Win At Losing Weight), be sure it matches the sender and add it in your subject line. It is an open-rate trick that works.
PPS. Allow me to invite you to invite you to visit my YT channel for free make-money online training.
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