Hi All! I am George Pierce, this post is about images. Images are going to help you and your online content. Our mind is automatically drawn to an image, so images will help you to grab attention which is necessary to get visitors to read your content, Images also help to enhance your content, so images help to keep attention, as well. In this post, you will discover some of the different kinds of images that you can use and how a free image tool can turn a novice into a pro.
Just in case you are not sold on using images... Images are a MUST! You want to use images in your posts on your websites, on your blogs, in your emails, and so on. Your benefit will be obvious. More and more of your visitors will read your content, and will want more. In addition, click-throughs will skyrocket and that will mean more revenue.
If you are like me, you may not feel that creativity is one of your strong suits, so you may feel that this 'image stuff' is not your thing. The good news is that there is a free site called Canva, that can help people like us! It is free and the site is chock full of all kinds of already-made image creations.
Above is an example of what is called a hero image. This is the kind of image that you can use for a header, an ad, an email, etc.
The image was already made, all I had to do was find it.
All it takes is to go to Canva, and then type into the Canva search box what you want.
For example: SPRING
Choose the image that you want. If you want to customize the image, such as changing text, adding text, adding a logo, and so forth, it is drag and drop easy, then name your creation and download.
Allow me to share a few more types of images that you can use.
Next is a chart or graph. Canva can help you in two ways.
Canva has already made graphs, such as you see above.
Use the Canva search box, find the graph or chart that you want, customize it, name it, and download it.
If you want to create your own, Canva can do that too! https://www.canva.com/graphs/
Go to the graph maker, name your graph, and Canva will help step by step you to choose and create your graph with ease.
Graphs have a way of visually putting your information into perspective. Graphs and charts can help your visitors as well as you.
A graph or chart can help your visitors to see and understand and they can also help to separate you from the crowd.
The next image is a QR Code. Again, Canva makes this easy, You can use Canva to search for generic QR Codes.
You can use Canva to create a QR Code in minutes.
It is so easy, go to Canva's QR Code Generator https://www.canva.com/qr-code-generator/ and follow the steps.
Canva makes it simple, fast, and free.
The next image is called a GIF, which is an image that moves. I have been an advocate of using GIFs for years and for using them in emails for a couple of years. The big dogs started using them in emails about six months ago.
Canva can help us here, as well.
You can search for GIFs, find the one you want, customize, name, and download.
Above is a snapshot of what you can do with Canva, The actual GIF was too many MB for SE, and the link did not work. The snapshot is static, but with the GIF, the worm part moves It is subtle, yet it draws attention. Of course, embed your link into the image. Above is, let's say, a more creative way to get clicks, and it works! As mentioned, the movement draws attention, and what your visitor or email reader sees, is a different kind of button, a button that they might NOT have otherwise seen. Unseen is UN-CLICKED!
SHHH! TIP: By adding a smiling face and the word continue, your click-throughs should improve significantly.
You can also get more free GIFs from a site called Giphy.
If you want to make your own GIF, Canva will make it easy. https://www.canva.com/create/gif-maker/
Canva will help you make GIFs from images or videos. The software takes you step by step and you will be amazed at how easy it is to create a GIF.
Your GIF will make you proud and, if you are not aware, you can post your GiFs on image and GIF sites such as Giphy and Imgur with a backlink for added exposure and traffic.
Another kind of image that can help you is a product mock-up.
Canva, again, can help you. Using Canva search, you will find all kinds of generic mock-up templates that you can customize and download.
Canva also has a free Mock-Up Generator
Canva makes mock-up generation easy. Their free generator will do all the work, all you do is follow the steps. https://www.canva.com/create/mockup-generator/ You can create a custom mock-up in seconds and use it for promotion, as well as content creation.
The next image is a logo, If you do not yet have a logo, Canva can help.
You can create a custom logo for free, and, it is fast and easy. Your logo is the graphic element that is going to be seen the most. If you are not a designer, no problem. Canva provides you with a wide range of designs and templates and makes customizing easy.
The bottom line is that images are going to help your online efforts and your emails. A split test will make you a believer. This post, for example, is image-heavy, yet, each image can help to enhance the content and the message and help the reader.
So start adding more images today in your content and your emails.
Thank you for reading.
Much success,
George Pierce
PS. Here is a GIF that is working (moving). Content is still king, but images add that crowning effect. For free make-money online training, I invite you to visit my YouTube training channel.
Comments
Canva is an awesome site, if you want to do something that relates to an image, Canva can probably help, thank you, Terri,
I'm familiar with Canva and the power of imagery George, your article served as a useful reminder. More importantly it created a 'light-bulb' moment in my mind! Thanks for that - I'll report backon what's on my mind in due course. For now though, thanks for the inspiration!
I am glad to help, and I am curious, so I look forward to your reporting back, thank you, Tom.
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